Coral has become Sunderland’s betting partner
The British bookmaker Coral has announced about the start of a betting partnership with Sunderland, which have been relegated to the Championship by results of the previous season.
According to the deal’s terms, Coral will provide the club with 49000 seats at the stadium with complex betting service for a match, covering every league and Cup game within the upcoming football season.
Coral branding will occupy a visible spot on the club’s website and social network accounts, advertising and a number of offers and promos.
In the statement regarding the start of the partnership, Coral PR department head Simon Clare said, that the company’s management is very pleased, that Coral has created such a strong partnership in the United Kingdom with Sunderland.
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