Betdaq has become the sponsor of Charlton Athletic FC

Betdaq has become the sponsor of Charlton Athletic FC

The Irish betting exchange has signed a sponsorship contract with the League One team Charlton Athletic.

According to the terms of the deal, the logo of the betting exchange will be placed on the shirts of the footballers of the club and at all of the most conspicuous places at the Valley Stadium. The deal between Charlton and Betdaq is to last for three years.

Betdaq is a subsidiary of the British bookmaker Ladbrokes.

Betdaq CEO Shane MacClaflin noted that the exchange is glad to cooperate with the club with such rich history and so many dedicated fans. He also said that the company considers the club to be a very perspective one.

Charlton boss Cathrin Meire noted that the club is glad to be a partner of Betdaq and hope for long term partnership with the popular betting exchange.